Business cards and print design
Business cards and print design for businesses that still meet customers face to face. Every piece has one job: get the person from paper to your phone, website or booking page. Print-ready files work with any local printer, and QR codes are tracked so you can see which flyer actually brought customers.
Free: a 30-minute call, an action plan and a price range in writing.
Print materials
for small businesses
Clean, readable, with the one contact method you want people to use, and a QR code where it helps.
For neighbourhood campaigns by trades, cleaners, landscapers and restaurants.
Easy to scan, easy to update, matching your website and delivery listings.
Storefront, job site, trade show and event signage readable from a distance.
Layouts for van and truck wraps or decals that work at a glance in traffic.
Letterhead, invoices, thank-you cards, packaging stickers and labels.
One brand
from logo to ads
Logo, colours and typeface come together into a system that works on your website, in ads and on your sign.
- Logo in several versions
- Palette and typography
- Social media templates
From idea to
print-ready file
Purpose
Who gets it, where, and what you want them to do next.
Content
Short copy, the offer, contact details and the QR destination, agreed first.
Design
Layout in your brand, with a proof shown at real size.
Revisions
Up to three rounds of changes.
Print files
Files with bleed, correct colour mode and specs for your chosen printer.
Print design
pricing
Print design is quoted individually in Canadian dollars. Printing itself is paid directly to the print shop you choose.
Cards, flyers, menus or signs, with my trusted design partner.
- Print-ready files
- Trackable QR codes
- 3 rounds of revisions
GA4, Tag Manager and pixels, so QR visits and leads are counted.
See analytics setup→Print that brings
people online
Business cards and print design still matter
A lot of small businesses in Canada still win work face to face: the electrician who leaves a card on the counter, the cleaning company that drops flyers in a new subdivision, the restaurant whose menu sits on a table, the realtor at an open house. Business cards and print design are not old-fashioned for these businesses. They are often the first thing a new customer holds.
What has changed is the job of print. It no longer needs to carry the whole message. It needs to start a conversation and send people online, where they can see your reviews, prices and booking calendar.
One piece, one next step
Every print item I design starts with a single question: what should the person do after holding this? Call? Book online? Scan for the menu? Leave a review? The design then makes that action obvious. A business card with five phone numbers, three emails and every social icon is less useful than one with a name, a role, one phone number, and a QR code to a booking page.
Some practical rules:
- Readable at arm's length. Text on cards rarely smaller than you can read comfortably without glasses.
- The offer up front. On a flyer, what you do and the reason to call now come first.
- Real photos. Your team, your work, your food. Stock images make local businesses look generic.
- Short URLs and QR codes. Typed links must be easy; scanned ones must land on a mobile-friendly page.
Tracking print like digital
Print used to be impossible to measure. With tracked QR codes and short links, it no longer is. Each flyer campaign, card version or sign can point to a link with UTM tags, so your analytics show how many people scanned and what they did next. Combined with a simple landing page for the offer, you can compare a door hanger drop in one neighbourhood with another, or a trade show with a newspaper insert, by real enquiries.
Materials by type of business
- Trades and home services. Cards, door hangers, job site signs, vehicle decals, invoice and quote templates.
- Restaurants and cafes. Menus, table cards with QR codes for reviews or loyalty, takeaway stickers. See marketing for restaurants.
- Retail and makers. Packaging stickers, thank-you cards, price tags, market stall banners.
- Professional services. Cards, folders, letterhead, presentation covers.
- Small-town businesses. Community board posters and local event sponsorship banners, which still reach people well in smaller places; more ideas in marketing a small-town business.
Canadian print details
Canada uses Letter size rather than A4 for most office printing, and printers here usually expect files with bleed and in CMYK. Postal drops through Canada Post's neighbourhood mail service have their own size rules, so flyers should be checked against them before printing. In Quebec, commercial print generally needs French at least as prominent as any other language. My print work is in English, so French versions for Quebec come from your own team or a French-language designer.
Built on your brand
Print should match your website, ads and social profiles, so customers recognize you across all of them. If your logo is outdated or only exists as a low-resolution image, start with logo design or a refresh. If you have a visual identity, print follows it directly.
How it is delivered
Print design is delivered with a trusted design partner; I plan the content, the call to action and the tracking, and review the final files. The agreement, deadlines and communication stay with me. You receive print-ready files and editable sources, and you order printing directly from the shop you prefer.
Works well with
Print design FAQ
Do you print the materials too?
No. I prepare print-ready files to the specifications of the printer you choose, local or online. That way you can compare print prices and reorder directly, without a middleman markup. I can suggest what to ask the printer about paper and finish.
Are business cards still worth it?
For trades, real estate, local services, events and B2B meetings, yes. A card left after a job or handed over at a trade show is still how many referrals start. The difference now is that the card should lead somewhere useful online, such as a booking page or reviews.
How do QR codes help?
They connect paper to your website and let you measure results. Each flyer or card version can use its own tracked link, so you see in analytics how many people scanned it and how many became enquiries. Without tracking, print is a guess.
Can you design bilingual materials?
No, my print work is in English. For Quebec, French must be at least as prominent as other languages on most commercial print, so materials for Quebec need French versions from your own team or a French-language designer.
Do I need a logo first?
It helps, but it is not required. If you do not have one yet, a simple logo can be designed first, or the print piece can use a clean typographic treatment of your name until the brand is ready.
Tell me what
you need printed
A business card, a flyer for a neighbourhood drop, a new menu? I'll reply within one business day.