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Surrey, BC · trades, builders, family businesses

Digital marketing
Surrey

Surrey keeps growing, and so does the list of companies fighting for the same jobs. I set up Google Ads for trades so your phone rings from the neighbourhoods you want to work in.

Free: a 30-minute call, an action plan and a price range in writing.

Local market

What Surrey businesses
are up against

Surrey is one of BC's largest and fastest-growing cities, spread across town centres from Whalley to Cloverdale and South Surrey. Distance and competition both shape the plan.

A big city in area

A plumber in Fleetwood may not want a job in South Surrey at rush hour. Ads and Maps targeting by town centre or postal code keep travel time and wasted clicks down.

New homes, constant demand

New developments create steady demand for builders, landscapers, flooring, cabinets, cleaning and security systems. The competition is real, so reviews and response time decide a lot.

Family-run and immigrant-owned firms

Many Surrey businesses are run by owners who handle sales themselves. A simple setup with WhatsApp, a call button and a basic CRM usually beats a complicated funnel.

Trucking and logistics

Surrey sits on key routes to the US border and the port. Trucking companies often market to two audiences at once: shippers looking for capacity and drivers looking for work.

How it works

Reviews that
win the next customers

Before calling, customers read reviews. I help you collect them and reply in a way that builds trust.

  • Review request after the visit
  • A reply to every review
  • Reviews visible on Maps and in AI
Services

Services that fit
Surrey businesses

Each card opens the service or industry page with prices and details.

Ads[01]

Local Google Ads

Campaigns by area plus Local Services Ads, where Google offers them for your trade.

Pricefrom $750/month
More →
Website[02]

Landing pages

A page per service with price ranges and a one-tap call button.

Pricefrom $1,300
More →
Trades[03]

Plumbers, electricians
and HVAC

What works for trades: call tracking, emergency ads, service areas.

More →
Builders[04]

Home builders

Portfolio sites and lead capture for long, expensive projects.

More →
Logistics[05]

Trucking and
logistics

Separate funnels for customers and for driver recruitment.

More →
Chat[06]

WhatsApp chatbot

Answers the first questions and collects job details while you are on site.

More →
Process

Getting started,
step by step

  1. 01
    Day 1

    Quick call

    Zoom or a WhatsApp call, 30 minutes, free. I ask which jobs pay best and where you hate driving to.

  2. 02
    Within 7 days

    Plan with prices

    Which services to advertise, which areas, what budget, and what it all costs. Then a written agreement.

  3. 03
    About 2 weeks

    Pages and ads go live

    Landing page from 10 days, ads right after tracking is tested with a real call.

  4. 04
    Ongoing

    Reviews and tweaks

    Every two weeks I prune bad searches and shift money to the jobs that pay.

Digital marketing in Surrey: aim for jobs, not clicks

Digital marketing in Surrey, BC has to deal with two facts. The city is huge and still growing, and many of the businesses competing for work are small, owner-run companies that answer their own phones. That means the winner is often not the biggest budget but the fastest response, the clearest price range and the best reviews in the right area.

So I usually start Surrey projects with the basics done well: a landing page for each main service, local Google Ads aimed at the town centres you actually want to serve, and call tracking so you know which ad produced which job.

Trades, builders and home services

For trades, the main mistakes I see are predictable:

  • one ad group for every service, so emergency calls and quote requests get mixed;
  • targeting the whole Lower Mainland and paying for jobs nobody will drive to;
  • a homepage as the landing page, with no price range and no call button;
  • no tracking, so the owner cannot tell good campaigns from bad ones.

Fixing those four usually helps before any budget increase. Builders and renovation firms have a longer path: a homeowner may browse your project gallery for weeks before asking for a quote. For them, a portfolio with real photos, rough budgets per project type and remarketing ads that bring visitors back tend to matter more than a quick call button. The trades page explains the full approach for plumbers, electricians and HVAC companies.

Trucking, logistics and recruiting

Many Surrey trucking companies run two funnels at once. One brings freight customers through search ads and a professional site. The other recruits drivers through Meta ads, short forms and quick follow-up. Keeping them separate makes both cheaper to run. Details are on marketing for trucking and logistics.

Owner-friendly setup

If you are on job sites all day, your marketing has to fit your phone. I connect forms to WhatsApp or a simple CRM, so every lead lands where you will see it. I speak English, Polish, Russian and Ukrainian, which helps some owners and their customers.

Prices and terms

Landing page from $1,300. Google Ads setup $650, management from $750 a month. Meta ads setup $650, management from $700 a month. Prices are in Canadian dollars, ad spend is paid directly to the platforms, and there is no minimum term. I work remotely from abroad, and calls happen on Zoom in your working hours. The free consultation is the easiest way to see if this fits.

Nearby

Other Lower Mainland
cities

FAQ

Surrey owners
ask me

I get most work from referrals. Why advertise?

Referrals are great but hard to scale and hard to schedule. Ads fill the quiet weeks and let you choose the type of job you want more of. Many trades keep referrals as the base and use Google Ads to top up the calendar.

Can my ads show only in certain parts of Surrey?

Yes. Google Ads can target by postal code, radius or named areas, and I exclude places you do not want to drive to. Your Google Business Profile can list a service area too. Usually the first month shows which areas bring the best jobs.

Are Local Services Ads worth it?

Often, for trades and home services that qualify, because you pay per lead rather than per click and appear above regular ads. They do not replace search ads, though. I usually run both and compare the cost per real job.

Do you speak languages other than English?

Yes: Polish, Russian and Ukrainian. For other community languages, I set up the campaign and you or a native speaker you trust provides the wording.

What is the minimum I should budget?

A landing page from $1,300 and Google Ads setup at $650 is a typical start, plus around $1,000 a month in ad spend paid directly to Google. Management is from $750 a month with no minimum term.

Contact

Which Surrey jobs
do you want more of?

Tell me your trade, your service area and your best job type. I answer within one business day.

  • 9 short steps
  • No obligation
  • I reply personally
What happens after you send it
  1. I reply within 1 business dayPersonally, by email or on WhatsApp, whichever you prefer.
  2. A 30-minute call, freeI ask about your business, customers and budget. Beforehand I review your website and ads.
  3. A proposal with a price, in writingWhat I’ll do, by when and for how much. You decide with no pressure.
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